Ironically, as of this writing the Look Up video has almost twenty-one million views(!), and for good reason: it’s a heart-string-tugging call to all us technologically-mired and connection-challenged individuals.

While I can’t deny that it was conceived of, and created, from a specific vantage point, I think that Gary Turk as done a phenomenal job shining a light on a serious issue in our culture.

I’ll let the video speak for itself. Enjoy.

I couldn’t agree more with Jeremiah Anthony’s classmates: he is an inspiration.

Taking the simple idea of challenging bullying with compliments, he has affected his entire high school and created an environment of positivity that impacts students of all ages.

So many of us, including myself, have experienced bullying at some point in our lives. So, it’s heartwarming to know that, in addition to Adventure In, Adventure Out’s You Belong program, there are other individuals, organizations, and schools working to counteract the destructiveness of bullying.

To check out West Side Bros on Twitter go here, and visit our site to learn more about our You Belong anti-bullying program.