Look Up!

Ironically, as of this writing the Look Up video has almost twenty-one million views(!), and for good reason: it’s a heart-string-tugging call to all us technologically-mired and connection-challenged individuals.

While I can’t deny that it was conceived of, and created, from a specific vantage point, I think that Gary Turk as done a phenomenal job shining a light on a serious issue in our culture.

I’ll let the video speak for itself. Enjoy.